Tsipora Cohen is the global head of marketing for Magic Software. Tsipora served as VP of worldwide marketing at Connance, BluePhoenix Solutions and Keyware Technologies and held responsibities for strategic marketing, product marketing, channel marketing and marketing communication. Previously she served as VP corporate business development at Nuance (formerly L%H). She holds a BA degree in statistics and psychology from Tel Aviv University, where she also completed her graduate coursework for an MS in data processing and information systems. Cohen also attended the Executive Program at the Stanford Graduate School of Business.